Welcome to our new Middle East site! Join us as we celebrate 20 years of Altearah: One Colour, One Emotion.

Privacy Policy

Altearah Bio’s top priority is your privacy protection when dealing with us. We have a policy that recognizes the importance of protecting your personal information; explaining what personal information constitutes, how we use the information, who has access to your data, and what are your rights regarding your personal information.

This Privacy Policy does not apply to websites maintained by other companies or organizations to which we link and Altearah Bio is not responsible for any personal information you submit to third parties via our website. Please ensure that you read the Privacy Policy of such other companies or organizations before submitting your details. Your access and use of www.altearah.ae constitute your acceptance of our Privacy Policy and Terms of Use.

Use of Information:
Altearah Bio collects personal information in several ways when you make an account with Altearah Bio Middle East. By registering, you are consenting to the collection of your personal data. If an order is placed with us, we need to hold personal information including your name, email address, phone numbers, home address, shipping and credit/debit card billing address (es) for the purpose of order processing. Saved card details will never be shared with third parties and will only be used to process your order, using our Payment Service providers’ systems. We may also obtain information as a result of authentication or identity checks which may contain your telephone number. This number may be given to our courier for delivery services. These details allow us to process your order and to let you know the status of your order. Rest assured, your personal information is protected by an additional security layer called SSL which ensures your sensitive information is transmitted securely through an encrypted link.
We also use non-personal data such as third-party cookies to collect statistics to enhance and simplify your visit. The cookies used are both permanent and temporary cookies (session cookies). The permanent cookies are stored on your computer or mobile device for no longer than 24 months. You can easily erase cookies from your computer or mobile device using your browser.
All credit/debit cards details and personally identifiable information will NOT be stored, sold, shared, rented or leased to any third parties.
The Website Policies and Terms & Conditions may be changed or updated occasionally to meet the requirements and standards. Therefore, the Customers’ are encouraged to frequently visit these sections in order to be updated about the changes on the website. Modifications will be effective on the day they are posted.

Information Collection:
Altearah Bio may use your personal data for the following purposes:

  • To create your personal account at www.altearah.ae
  • To process your orders (e.g. your name, address, date of birth and bank details).
  • To be able to send text message notifications of delivery status (e.g. your mobile phone number).
  • To be able to send you marketing offers, such as newsletters, SMS etc.
  • To be able to contact you in the event of any problem with the delivery of your items (e.g. telephone number, address).
  • To enable us to answer your queries and to inform you of new or changed services (e.g. your email address).
  • Managing your account by carrying out credit checks (e.g. name, address, date of birth).
  • To be able to validate that you are of legal age for shopping online (e.g. date of birth).
  • Lastly, we do not sell your details to third party marketing companies.


Marketing Updates:
We email about our offers and products to only those people who subscribe to our newsletter(s). If you wish to opt out from our e-newsletter, you may unsubscribe from the e-newsletter’s option in the email. By using the websites and providing your mobile phone number, you hereby consent to receive call and/or text messages from or on behalf of us at the mobile number that you provide at sign-up. Additionally, should you choose to stop receiving such messages, you can contact us directly at aheem@altearah.com.

Altearah Bio since 2020 all Rights Reserved. The contents of these pages are copyright of Altearah Bio. Reproduction or imitation of part or all of the contents in any form is prohibited other than in accordance with the following permissions: License to copy for personal use. You may make copies of the site as necessary incidental acts during your viewing of it, and you may take a print for your personal use of so much of the site as is reasonable for private purposes;

You may recopy the material to individual third parties for their personal information only, but only if:

  1. You give proper acknowledgement to the web pages of Altearah Bio as the source of the material. You must include such acknowledgement along with the top-level URL from Altearah Bio website (e.g. https://www.altearah.ae/) in the copy of the material; and
  2. You inform the third party that these conditions apply to him or her and that he/she must comply with them. This license to recopy does not permit incorporation of the material or any part of it in any other work or publication, whether in hard copy or electronic or any other form. In particular (but without limitation) no part of a page from the website of Altearah Bio may be distributed or copied for any commercial purpose.

No part of the website of Altearah Bio may be reproduced or transmitted to or stored in any other web site or other form of electronic retrieval system.

Amendments of the terms:
We reserve the right to amend these Terms without any intimation from time to time. However, any such amendment shall be effective once the revised terms have been updated on the site.

Your Right:
You have the right to request information about the personal data we hold on you. If your data is incorrect, incomplete or irrelevant you can ask to have the information corrected or removed.
If you require further information about our Privacy Policy, please go to the help section of the website where FAQs are answered. If you require more information please send an email to agnes@altearah.com. If you wish to talk to our customer care representative
please call: +9714 399 5930.