Parfum De Soin* means ‘Perfume To Care’. What exactly does that mean?

If you’ve been following our blog for a while- you would notice that our flagship product, the Parfum De Soin*– is mentioned almost everywhere. But did you know that this organic synergy translates to ‘Perfume To Care’ from French to English?

Often used throughout the primary steps of our self-care routine, the Parfum De Soin provides a vital energy shift in what colour you could be currently *emoting* at that particular moment. It is meant to care for your mental and bodily physiological needs before you start your day. Imagine that you’re taking a romantic stroll down a warm sunny afternoon, and you happen to gravitate towards the colour pink in your clothes, accessories, and environments, this is where the Pink-Tenderness* synergy would come to play and facilitate that emotion for the rest of the day!

Fascinating isn’t it? By combining chromotherapy and aromatherapy in a bottle- we link an intrinsic connection between colours and mood, and at Altearah Bio, we champion the ability of colour psychology to illuminate our emotional truths.

The history of our brand philosophy dates back twenty years ago when we enlisted an expert in physics and olfactotherapy to find the perfect proportion in physics to match the wavelengths of colours to the unique formulas that we had created for ultimate wellness.

In the most perfect balance, our expert was able to locate the exact proportion of wavelengths to match the wavelength of the aroma of our 14 scents. The colour wavelength that matched each synergy’s vibration reflected in what would become the field of ‘chromotherapy’ or colour psychology, exactly what the specific skin, emotional, and physiological benefits that each formula was created to address.

So how does one use the Parfum De Soin?

Well- it’s no rocket science that the Parfum De Soin is to be sprayed on the projection points of your body (mainly your pulse points- including your palms, wrists, and hollow of your neck). But while our 14 flagship scents come in a mix of exciting synergies, our Parfum De Soin isn’t necessarily one you should “wear”, but rather, “inhale and feel”.

As illustrated: spray the palms of your hands 2 to 3 times, rub them together to evaporate the alcohol then place them in front of your face and breathe in deeply 3 times with your eyes closed.

Curious to try out our range of 14 different synergies? Head to the Colour Quiz to find out what Colour and product is your vibe for the day!

Find Altearah Bio Middle-East on Instagram | Facebook | LinkedIn